What comes first, the chicken or the egg? We’ve all heard the question, and now I realize what a conundrum it really is, and how legitimately it applies to a number of situations that might arise in one’s life.
Take, for instance, the fact that I REALLY want to work on and launch a second blog that will document my forays into studying, using, recommending and living social media. My trials, my stupidity, my ‘ah HA!’ moments and my frustrations. I want to document them all – and tell y’all about it, if you care.
Ah, but here’s the rub. I don’t want to create a URL and drop into another templated free site, but I want to proceed with careful forethought. This is because, as a strategic communicator, I really want to build a brand. I want to target my expertise and build this new second site as the go-to site for insights, information, perspective and my personal professional brand. And I want it to have my personality, and my ‘look’ and especially have a URL that is memorable.
But I know there are platforms out there that I could still use that are free, and I know that using some of these would be just fine, thank you. But the process? I want to document it, and I need HELP people!
What platforms should I look at and why?
Who knows of some free custom blog designs that are really cool?
What advice do you have for me? I already have the name, and hope that the platforms I use will allow me to link into all my other engagement tools easily, but what else?
Would LOVE your comments and insights. Thanks in advance.